Businesses are sold on Ardito Creative Enterprises (ACE), not just because Jim Ardito’s copy has style, intelligence and zing, but because it does its thing — selling the hell (okay heck) out of your…
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Welcome to my blog you wonderful readers! In this case, it’s a blog/article or a “bloglical,” which is a coined phase that clearly makes little sense or cents. What’s the matter with you and…
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It’s downright weird when you consider the incredibly bad weather that has shown up in my life whenever I leave town and especially on fishing trips. I used to blame my fishing buddies, Stu…
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10 Ways to Engage, Wed and Never Divorce Website Visitors Don’t pull a reverse Jerry McQuire and lose web visitors at hello. You want to engage them instantly, “act now,” “contact you immediately,” order…
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Why should someone open your e-mail versus a 20% Door Buster from Old Navy? Because you’ve learned tricks of the writing trade offered by Wordsworth (and many blogger contemporaries). You’ve paid attention to the…
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And, Conversely, How to Wrap a Writer Around Your Finger It’s very hairy and scary for me as a writer when I hear any of the following things from my clients. These are in…